Email group is probably a gold mine of prospects. Bloggers need to do everything to make sure that people coming from that group will be taken good care of so that they can come back regularly. After all, you may have already had put much effort on targeting and capturing the leads from those different email groups. Therefore, in order to advertise your blog and have visitors come back again and again, here are 7 ways that you can use to treat your visitors who came from email group.
Have a Website That Works
What do you feel if you click on a website URL but it does not load? It is so frustrating and annoying if it really happened. Therefore, unless you do not want to have any visitors coming to your website, you have to make sure that your website is working well.
Your website should be reachable and browseable by visitors. For example, if the size of an image is too large, visitors will take longer time to load it. So try to reduce the image size to 50k or 100k less would be better. You should also check if there are any links that are not working, or point to an incorrect page. Such problem is also very annoying to visitors. At last but not least, if your site is too complicate to be used by visitors, consider using a simple content management system or just rewrite it.
Your site should be able to handle a lot of traffic
Too many visitors flooding to a particular site at a specific time will create a problem. It is especially true if you are using shared sites or free blog services. It is because most of the server hardware are not designed to handle thousands or even millions visitors at the same time. Therefore, it is wise to consult your hosting provider or server hardware seller and see if the hardware can afford the traffic came from email group. By the way, even if many blogging software is optimized for traffic flooded, it is much better to drop an email and ask if the software can really handle a lot of traffic.
Understand your visitors
By the nature of email groups, people can "Read" what is going on easily. Therefore, it is usually an opportunity to understand the trend on different groups. You can do this by analyzing the number of posts on certain topic, or see what are the keywords that are most mentioned in the email group.
Here are some ways that you can understand your visitors better.
* First, find out your most popular entries that generate a lot of traffic in the email group.
* Secondly, read your blog comments and review all discussion threads.
* Third, check your blog status, like traffic for specific posts, regularly to understand where is the place that your visitors go often.
Those are all valuable data that gives you great insight and approach your visitors much better.
Create Interaction
Remember that your visitors are willing to communicate with you through your blog. Therefore, you should try to spend some time on replying your visitor's queries and comments in your blog. Do not just leave messages like "Thank you for your comment" or "Great to see you". Read and understand their message and reply to them, in order to make more interactions with your visitors.
Offer relevant information to diverse groups
Providing relevant content is essential in order to treat your visitors well. No matter how diverse your email groups you are participating, it is still required to provide relevant information to different groups so as to cater for their needs. Therefore, you need to treat your visitors from email group well by focusing on your blog content
Provide alternatives
Sometimes you will find that different content can bring unexpected visitors. So even if your site has a main theme on one topic, you can still provide contents that may be slightly different, but in some ways it is still related, to your main theme.
Treat your visitors politely
Even if you have a completely different perspective on certain problems, treating your visitors politely is always required. So you are required to give respect to people who comes to your blog, no matter he is from email group or not. Never write any insulting comments because, every person should have their rights to express themselves and their own opinions.
Ellery is an Internet Marketer who are actively helping people who has different problems on Internet marketing. His flagship website http://www.howtomakemoneyby.com
provides over 800 articles on affiliate marketing, online marketing, SEO, ECommerce and more. Now you can get a $97 value "Website Advertising Guide" which tells you 6 strategies on advertising on internet for F-R-E-E at http://www.howtomakemoneyby.com
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Ellery Leung - EzineArticles Expert Author
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